Certificate Course in Digital Marketing – SEO, Social Media, PPC, Email Marketing..

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Get Certified and Become A Digital Marketing Expert!

Register today for an in-depth SEO Training Program that extensively covers all aspects on Search Engine Optimization, Social Media Marketing, Search Engine Marketing, Email Marketing, Whatsapp & SMS marketing from one of the leading digital marketing training institute in Hyderabad.

In-depth Knowledge

Our training would help you kick-start your Digital Marketing career. It would also help the business owners and entrepreneurs to launch a highly successful Digital Marketing campaign.

A detailed Marketing Blueprint

We take you through step by step process that is well proven and tested to bring in results. In the process, we would let you know about –

  • Best Practices
  • Top Tools
  • Resources
  • Checklists
  • Advanced Techniques

Live Examples & Training

Past the basic knowledge you would also be working on live –

  • Website Audit
  • On-Page Optimization
  • Keyword Research
  • Link Building, Guest Posts
  • Promote website on social media
  • Market website using paid mediums
  • Email marketing, Whatsapp and SMS marketing

Features

  • Instructor led Classroom Sessions
  • Access to Video Presentations
  • Live Project Internship
  • Live Assignments
  • Placement Assistance
  • 1 Month Free support on Skype

Batches

Certificate Course in Digital Marketing + Practicals – 2.5 Months

  • Dates: May 7th, 2018 & May 21st, 2018 or Contact Us for details
  • Timings: 8:30 AM to 10 AM (IST)
  • Timings: 7 PM to 8:30 PM (IST)
  • Days: Monday to Friday
  • Duration: 2 Months

Individual Modules

Search Engine Optimization Course + Practicals

  • Days: Monday to Friday

Social Media Marketing + Practicals

  • Days: Monday to Friday

Google Analytics + Practicals

  • Days: Monday to Friday

Search Engine Marketing (PPC) + Practicals

  • Days: Monday to Friday

Direct Marketing (Email, Whatsapp & SMS) + Practicals

  • Days: Monday to Friday

Soft Skills

Our Trainers

Amitabh Shukla

Amitabh has over 15 years of experience in SEO, Content, Social Media, Pay Per Click campaigns and Blogs. He has worked with lot of the successful blogs, E-commerce, real estate, B2B, B2C companies with few being number one in their category.

Deepak Gumaledar

Founder of Digital Khoj and having immense experience in the digital marketing domain for long he strives to add value and help few businesses in their marketing and business development efforts.

Also a sports evangelist in his own small way.

Srikanth Kudavelly

Srikanth is an accomplished professional with 17+ years of experience and an impeccable track record of building successful teams. He worked in operations and was associated with Google (as a vendor) and Monster.com in various industries like Digital Marketing, Online Media, ITES, BPO, and KPO. A result-oriented business leader known for his ability to handle complex business situations with analytical data. A certified Situational Leader and a Competency-Based interviewer.

Testimonials and Reviews

Vishal

We really had a good time. We learned a lot and got a brief idea about the seo, importance of the content management, postings and many more.

Rajib

Amitabh sir is a teacher first before being a hardcore professional of the web world.He nurtures those under him with passion, wisdom and novelty. I have learnt content writing from him.

Srinivas Chejerla

Very much informative and useful session. Will look forward to here more sessions in this line.. Thanks a lot.

Course Syllabus

SEO Basics - 2 Hours

  • How Search Engines Work?
  • What is SEO?
  • Search Engine Requirements
  • The SEO Landscape
  • The Importance Of Rankings
  • What are keywords

Keyword Research and Competitor Analysis – 2 Hours

  • Keyword value and relevance
  • Analyzing competition
  • Competitor analysis and Excel
  • Identifying opportunities

SEO Tools – 2 Hours

  • Google analytics
  • Google webmaster tools
  • Screaming Frog
  • Longtailpro
  • MOZ

On-page SEO – 6 Hours

  • Site architecture and navigation
  • URL structure and pagination
  • Title & Meta tags
  • Alt tags, Hreflang tags
  • Canonical tags
  • Sitemaps
  • Keywords
  • Site architecture and navigation
  • Robots.txt
  • URL structure
  • Coding Requirements
  • ecommerce Diagnosing issues
  • Reporting

Optimizing Content for SEO – 4 Hours

  • The Google Panda update
  • Causes of duplication
  • Content structure
  • Content hubs
  • Making content shareable
  • Creating a content strategy

Off-page SEO – 2 Hours

  • Content marketing basics & its importance
  • Directory submissions
  • Local listings
  • Social bookmarking
  • Press Release
  • Guest Posts, Niche back linking via influencers
  • Other Link Building Techniques

Technical Website Optimization – 2 Hours

  • URL Architecture
  • Page Speed Analysis (GTMetrix / YSlow / Google Page Speed)
  • Broken links
  • URL Canonicalization
  • 301 redirects
  • Custom 404 Error pages

Site Auditing – 3 Hours

  • Content
  • Accessibility
  • Site architecture
  • Webmaster Tools
  • Analytics
  • Redirects
  • Site speed
  • Site crawling

SEO Business Solutions – 3 Hours

  • Requirements for ecommerce
  • Google merchant feed
  • Blogs for ecommerce
  • Mobile search
  • Google local
  • Micro data and Schema.org
  • Brand management

Social Media Marketing - 12 Hours

Google Analytics - 3 Hours

Search Engine marketing(PPC) - 15 Hours

Direct marketing(Email, Whatsapp, SMS) - 7 Hours

Add-on - 3.5 Hours

  • Soft Skills
  • Resume Writing
  • Mock Interviews